Description
Recognizes a business/organization that developed and implemented a successful marketing initiative that has a demonstrable impact on business outcomes.
Requirements
Specific Eligibility:
To be a valid entry in the Marketing Award of Distinction, your business must:
- Have implemented a marketing strategy/campaign/project that has not previously won an ABAD marketing award and that has been implemented within the last 24 months
- The marketing project should be focused on creating measurable and sustainable outcomes
General Eligibility:
Judging is complete anonymously, so your submission must also be completed anonymously to support the judging process. Companies must NOT use their company name when responding to short answer questions.
To be a valid entry in the Alberta Business Awards of Distinction, your business must:
- Be operational in Alberta for a minimum of 3 fiscal years unless otherwise stated
- Be operating in Alberta at the time of nomination and at the time of the awards presentation
- Employ Albertans to produce goods and/or provide services
- Not have won in the same category in the past three years
- Not have anyone in your management, on your board, or in your employ serving on the Alberta
- Business Awards of Distinction judging committee for the category
- If you are a non-profit organization, no more than 30% of annual revenue can be directly funded by Government envelopes. This does not apply to regular procurement
